What characterized Pancho Villa's leadership style?

Pancho Villa's leadership style is characterized by his savvy use of modern media to shape public perception and rally support for his cause. During the Mexican Revolution, Villa effectively utilized newspapers and film to present himself as a revolutionary hero, getting his message across to both local and international audiences. This strategic use of media played a crucial role in mobilizing support, raising funds, and recruiting followers by portraying his actions in a favorable light.

Additionally, Villa's media presence helped him to communicate directly with the masses, allowing him to gain a significant amount of popular support and making his campaigns more impactful. His ability to navigate and manipulate media platforms of the time was a key aspect of his leadership that distinguished him from other military leaders in the revolution, who may not have employed such tactics effectively.